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Your DESIRES will set you FREE

Updated: Dec 31, 2021

Over and over, I come across women who tell me my services are too expensive. They tell me, “maybe later.” “It’s just not the right time.” And I genuinely completely understand, because this was me for most of my life. Not only was I ruled by my fear of not having enough, I also deeply struggled with investing in myself. Everything else seemed like a bigger priority. This ultimately boiled down to a self-worth issue for me. I was so used to constantly waiting. The illusion I lived in was the belief I would someday be able to care for myself and do the things I wanted to do. SOMEDAY. The more years passed, I realized someday was never coming. More than waiting for everything to align, it was about VALUING MYSELF NOW and TRUSTING IN THE PROCESS OF INVESTING IN ME. The only reason I can call this out in anyone around me is because I have faced this in myself. I don’t ask people to fight battles I myself am not willing to fight. I don’t ask people to step into the arena if I am only willing to play safe. In November of 2018, something in me shifted. I instantly decided I was never going to betray myself again, to the very best of my power, no matter what I had to walk away from or what risks I had to take. In the course of that year, I left my marriage, my home, my job, and many friends. I faced fears I never dreamed I would face. AND THEN, crazy things started happening. My courage and boldness was infectious. It just grew and GREW, until I was acting from a place of power I had never known. Not only did I start letting go of things, I started giving myself permission to DESIRE. I started DARING to invest in myself in big ways. I dared to invest in my business. I dared to hire an assistant. I dared to delegate tasks that had become overwhelming. I dared to hire TWO high end coaches. I did these things when I was at a peak of financial vulnerability and had just experienced the most loss I ever had in my life. I did it when I didn’t “have” it to give. I took risks, ruthlessly. I decided to follow my intuition in the face of my deepest fears. I decided I WAS WORTH INVESTING IN. Not in small ways but in gigantic, risky, and bold ways. And I don’t regret investing in myself. Not for one moment. And I will continue to invest in me for the rest of my life. I will never again betray myself - not for another person, not for fear, not to lack of worthiness. #IAMUNAPOLOGETIC What’s holding you back? Fear? “Somedays”? Lack of worth? Jump, girl. You will never prove all those fears wrong until you jump.

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© 2015 by Jillian Aurora


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